Today, September 1, 2025, we’re releasing the first publicly available, free version of WPMC Behavior & Heatmap — a WordPress plugin with a large feature set for seeing what visitors actually do on your site.
WPMC shows facts, not guesses: click heatmaps, scroll depth, mouse movement, and page-level visualizations that make patterns obvious. All measurements are stored on your server using first-party, anonymized identifiers. No third-party pixels. Privacy by default, performance first.
Available today:
- Click heatmaps for key pages
- Scroll depth measurement
- Desktop and mobile views
- WordPress-native roles/capabilities for safe team access
Why it matters: you’ll spot friction fast—ignored CTAs, distracting elements, and “dead zones”—and ship UX improvements with confidence, without heavy analytics overhead.
Who it’s for: product and marketing teams validating hero sections and CTAs, blogs and media optimizing content depth and layout, ecommerce teams tuning category/checkout flows, and agencies running before/after UX reviews.
Lightweight by design: the front-end capture script is minimal and non-blocking, so you get clear insights without slowing pages down.
Getting started is simple: install the plugin, enable it, collect a bit of traffic, then open a heatmap for your target page. The problem areas (and quick wins) reveal themselves.
What’s next: richer filters and segments, decision tips inside the dashboard, export options, and new interaction visualizations.
This is our first big free release—and it’s ready to work for you. Thank you to our early access users for the feedback and momentum. Here’s to clearer, faster, privacy-aware optimization on WordPress.